Curation Station® can add value to your business, customers, employee teams, and clients by providing up-to-date content on any subject matter.
The possibilities are endless. How will you use Curation Station®?
Curation Station® software actively aggregates and reports on social conversations and media posts, empowering internal audiences with instant access to rich consumer-generated content on specific topics and products.
Curation Station® software enables businesses to add product-based social content into online shopping experiences. Brands increase online sales, time on site, and build ongoing trust with their shoppers.
Curation Station® software helps organizations establish and increase credibility by compressing the deluge of web information into digestible and relevant bites for a target audience. Curation Station is delivered through websites, e-mail digests, widgets, banner ads or social channels.
Imagine aggregating and filtering fan images or social headlines for dynamic distribution across your online media plan. Curation Station® software powers live in-banner content that sets your brand apart in the crowded online ad space.
Brands can easily infuse their Facebook presence with fresh, robust and concentrated content using Curation Station® software. The software helps aggregate, curate and push content from Twitter, blogs, news and RSS feeds directly to a Facebook wall or customized tab.
Curation Station® software enables marketers two ways through email. First, by helping automate the distribution of curated content in outbound email campaigns. Second, by facilitating automated digests of specific, curated content to empower internal knowledge sharing.
Increase interaction and awareness at branded events by curating and displaying content (tweets, posts, images, video) using Curation Station® software. Output can be sent to projections and other digital components at meetings, events and concerts.
Curation Station® software empowers business decisions by simplifying the gathering of conversations and content about a brand. Use the software internally to keep tabs on social discussion about the brand or as a third party PR monitoring tool to manage and promote your client’s brand conversations.
News, Blogs, Videos, Images, and social content from venues like Twitter and Facebook. If it’s got a URL or an RSS or OPML feed, it can be curated. Customized source integration is also available upon request.
A playlist allows you to categorize sources and feeds into a single stream of curated content.
Curation Station® software helps brand teams distribute curated content across websites, Facebook, email campaigns, at live events and within dynamically generated online banner ads.
Multiple playlists allow brands to manage and distribute content and conversations about more than one topic. Curation Station® software allows you to manage multiple playlists (i.e. multiple topics) for a brand within one dashboard.
With the software’s organizational structure, your team will save time curating and approving content for distribution. Multiple users can log in to one account, with different levels of administration authority, so teams can work together, quickly, to manage multiple topics for a brand.
Monitoring tools typically only allow you to gather and analyze content. And sometimes, that’s all you need. Curation Station® empowers you to gather and analyze content then vet individual items regardless of media source, comment on them, and distribute your curated content across websites, Facebook, email, events and online banner ads.
Yes. After the initial account set up, Curation Station® software can run automatically, if desired. Our auto-publish feature can be implemented for all sources in a playlist. Most clients choose to run Curation Station® with a mix of both manual and automatic publishing.
Yes. Curation Station® software can stream images (e.g. fan photos) and text curated from almost any source to active, online banner campaigns.
If you use our API, RSS feed, or WordPress plugin to pull in your published items directly into your site’s html then search engines will index your curated content. Our javascript widget, however, is not indexable since it pulls in the published content after the page has loaded.
Yes, we provide the ability to search through the entire history of items that have been imported into Curation Station®.
Yes. Curation Station® software boasts several features, including profanity and keyword filtering controls. These tools allow administrators to automatically vet and tune their incoming content streams, saving time spent curating content.
We currently offer four primary means of using our software to display content within a website. (And we’re working on more, so don’t hesitate to ask if you’ve got an awesome project brewing.)
No problem. The software works behind firewalls and on intranets. Many organizations use Curation Station® internally and with their clients on password-protected sites to share and discuss competitive positioning and news items.
Go nuts, friend. You can add as many twitter and RSS streams, as many YouTube channels, as many other sources as you want to a single playlist. Your source count for each playlist is unlimited.
Rest easy. We built Curation Station® software with a tiered approval system. Individually curated items can be sent (via email) for approval through the admin interface. The approving recipient clicks “okay” to the email, and content is published immediately. Or, you can set up tiers of vetting and approval, so different layers of your organization can organize, curate and ultimately make approvals before publishing.
No. Our software does not allow you to alter the original words, images and video gathered from other sources, in the same way search engines don’t allow you to edit content. You do have rich control of how curated content is displayed (e.g. fonts, colors, design, etc.). And you can publish commentary alongside your curated content.
Yes. The current administration dashboard can provide a variety of metrics for content published through Curation Station®, including most-clicked items. Future versions of the software will incorporate a deeper suite of analytics tools.
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