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  • Aggregate content. Save time.

    Starkey

  • Brands Using Curation Station ®

    cs-brand-badges

  • Build Trust. Increase Sales.

    Alexis Hudson

  • Save Time. Vet Content.

    Marshalls

  • Deliver Insight. Increase Engagement.

    3M
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Starkey Labs saves times monitoring social content with Curation Station®

Starkey Labs uses Curation Station® to quickly aggregate and curate all manner of social content (blog posts, Facebook updates, Tweets, etc.) which it displays via custom WordPress implementation on the “What We’re Hearing” section of its website.

Save time monitoring social content

Starkey

BRANDS AND AGENCIES LEVERAGE CURATION STATION® TO ACHIEVE MORE EFFECTIVE CONTENT MARKETING

Marketers, PR firms and ad agencies use Curation Station® software to improve different aspects of social and content marketing. Some use it to save time curating and distributing daily updates on brand sites and on Facebook. Others use it to enhance engagement on e-commerce sites. While others use the software to more easily glean and share insights.

IMPROVE SOCIAL & CONTENT MARKETING EFFORTS

cs-brand-badges

Alexis Hudson builds trust with Curation Station®

A luxury handbag manufacturer, Alexis Hudson uses Curation Station® to augment product detail pages on its e-commerce brand site with hyper-relevant celebrity, industry and fan-use content. Product pages with curated content have helped the brand achieve longer page viewing time, more return views and increased click-through rates.

Build trust curating E-commerce comments

alexis

Marshalls saves time vetting content with Curation StatioN®

One of the largest apparel and home fashion discount retailers, Marshalls offers a constantly changing mix of in-store products and deals. Curation Station® helps the brand’s marketing team keep pace with its in-store mix, by monitoring and curating Twitter and Facebook fan posts, which are re-published via a customized WordPress plugin on Marshalls’ homepage in the “Get Fabulous’ section.

Save time curating brand conversations

marshalls

3M boosts talent acquisition with thought leadership via Curation Station®

Global manufacturer 3M leverages Curation Station® for its Careers marketing efforts by gathering and curating thought leadership content specific to disciplines and departments (e.g. Tech Sales), which it displays as “3M in The News” on its U.S. Careers website via a customized RSS implementation.

Curate and guide thought leadership

3M

GET STARTED NOW

Flexible Content Marketing Software

Used by Marketers to Enhance ▼

Social Monitoring

Curation Station® Gives Marketers An Edge In Social Monitoring

Save valuable time gathering all manner of news, images, video, blogs, Facebook and affiliate marketing posts, podcasts, and feeds via OPML or bookmarklet. Then, save even more time with the richest set of curation filtering tools, including:

  • Keyword Search within gathered items
  • Refine content gathering by keyword
  • Profanity filter
  • Organize sources into categories/themes with Folders
  • Suggestion Engine
  • Approval System (i.e. vet content, then stage for legal/brand approval)
Facebook Content

Curation Station® Fuels Brand Marketing on Facebook

Curation Station® helps organizations empower rich conversation within Facebook by
aggregating, curating and pushing content from Twitter, blogs, news and RSS feeds directly to a Facebook wall or customized tab. Curation Station® seamlessly integrates with the Facebook layout and keeps page content fresh, robust and concentrated.

  • Gather relevant items via feed, OPML or bookmarklet
  • Filter via keyword
  • Profanity filter
  • Approval System (for legal/brand compliance)
Event Content

Curation Station® Makes It Easy To Curate Content Live.

All the benefits of Curation Station® can be exploited in live-curation scenarios to gather, vet and display all manner of content—via projections and other digital components at meetings, events and concerts.

  • Gather relevant items via feed, OPML or bookmarklet
  • Filter via keyword
  • Profanity filter
  • Approval System (for legal/brand compliance)
email

Curation Station® Energizes Email Marketing

Use Curation Station® to gather relevant social and news content, then curate and schedule
automated reports and digests to influence customers through email. Or, use these functions to simplify thought-leadership efforts within a company. Curation Station® integrates with:

  • Exact Target
  • iContact
  • Silverpop
  • Monkey Mail
Banner Ad Content

Curation Station® Powers Fresh Online Ad Content

Curation Station® can power live, in-banner content that sets brands apart in the crowded online ad space. Gather and curate relevant images, copy and video then publish to your brand ad units dynamically.

  • Gather relevant items via feed, OPML or bookmarklet
  • Filter via keyword
  • Profanity filter
  • Organize curated items by theme or source with Folders
ecommerce

Curation Station® Drives Repeat Visits and Higher CTR

Curation Station® helps businesses integrate social media conversations with online shopping experiences using product-based social feeds. Brands increase online sales, time on site, and build ongoing trust with their shoppers by adding social engagement to product browsing.

  • Gather relevant news, images, video
  • Display via Javascript, API, RSS, XML or WordPress plugin
  • Leverage keyword data on curated content to enhance SEO/PPC
Brand Conversations

Curation Station® Grows and Sustains Brand Conversations.

Curation Station® empowers business decisions by simplifying the gathering of conversations about a brand. Use Curation Station® internally to keep tabs on social discussion about the brand or as a third party PR monitoring tool for managing client’s brand conversations online.

  • Automated keyword lists
  • Approval System (for legal/brand compliance)
  • Saved searches
  • Organize curated items by theme or source with Folders
Curation Station Use Case

Curation Station® Helps Enhance Brand Reputation

Curation Station® helps organizations establish and increase credibility by compressing the deluge of web information into digestible and relevant bites for a target audience. Curation Station® can be delivered through websites, e-mail digests, widgets, banner ads or social channels. In a sea of content chaos, timely and relevant content delivery often turns into increased credibility.

  • Gather relevant news, images, video
  • Suggestion Engine
  • Display via Javascript, API, RSS, XML, or WordPress plugin